Homeowners who want to replace an expensive heating system, not browsers comparing options. The project is verified before it reaches you: home, current heating, occupancy status, budget.
The request reaches your CRM while it's still warm, with the property, the existing heating system and the proof of consent.
An advisor has already spoken to the homeowner, confirmed they can go ahead with the work, and hands them over to you without hanging up.
Fourteen criteria apply across all verticals. These ones are specific to yours, and this is where the difference between a contact and a real project is made.
Energy costs sustain a steady underlying demand for heating replacement.
Public funding schemes change quickly: a lead verified today will no longer be in three months.
The average order value justifies upfront qualification work rather than raw volume.
Each sub-market has its own screening criteria. If your business is limited to one of them, the dedicated page is more precise than this one.
Move the price you are willing to pay for a lead. Available volume and meeting rate move with it: a lead bought below its acquisition cost arrives raw, with no verification and no call.
Results are projected on a batch of 100 leads — the market's unit of comparison — and not on the vertical's total volume.
An indicative estimate built on market averages. It is neither a quote nor a commitment on volume or results.
On a batch of 100 leads
25
appointments obtained
5.4
signed deals
€65,026
in potential revenue
€646
in lead budget per signed deal
Appointment rate used here: 25% — the 30% ceiling is the published figure for warm call transfers. With raw leads, whether an appointment is secured depends on your own callback time.
Lead budget for this batch of 100
€3,500
Volume available in the vertical, at this price
3,130per month, across all buyers
Exclusive or shared, depending on the vertical and demand — we decide together before the first volume.
Automated checks first remove duplicates and inconsistent requests. On the warm transfer offer, an agent calls and validates the project, then a second agent double-listens before any transfer.
Criteria are defined with you before the first volume — area, property type, budget. A lead that does not meet them should not be billed to you: we handle it case by case, as on any campaign.
The raw lead reaches you in real time with its full record: you call back yourself, at your own pace. Warm transfers go through our advisors first, who qualify the prospect and then hand them over to you while still on the line, in 28 seconds on average.
A test volume, your own criteria, your own sales team. It is the only honest way to compare one supplier with another.