In borrower insurance, the decisive piece of data is not the prospect's interest: it is the date on which they can actually switch. A file delivered outside that window costs exactly the same sales time as one that signs.
You receive the loan situation and the expiry date of the current policy: the switching window is clear from the outset.
The prospect is transferred to you at the moment of comparison, with the loan situation already framed.
Fourteen criteria apply across all verticals. These ones are specific to yours, and this is where the difference between a contact and a real project is made.
The substitution window drives everything: outside that window, even the best offer on the market will not convert.
The remaining term of the loan determines the potential saving, and therefore how motivated the prospect really is.
An application already under way elsewhere rules the file out before any call.
Move the price you are willing to pay for a lead. Available volume and meeting rate move with it: a lead bought below its acquisition cost arrives raw, with no verification and no call.
Results are projected on a batch of 100 leads — the market's unit of comparison — and not on the vertical's total volume.
An indicative estimate built on market averages. It is neither a quote nor a commitment on volume or results.
On a batch of 100 leads
25
appointments obtained
8.4
signed deals
€4,021
in potential revenue
€263
in lead budget per signed deal
Appointment rate used here: 25% — the 30% ceiling is the published figure for warm call transfers. With raw leads, whether an appointment is secured depends on your own callback time.
Lead budget for this batch of 100
€2,200
Volume available, at this price, in Health insurance leads
3,810per month, across all buyers
Exclusive or shared, depending on the vertical and demand — we decide together before the first volume.
The renewal date of the current contract is among the criteria collected. It allows the enquiry to be delivered to you at the point where switching is possible, rather than several months too early.
No. No health data is collected or transmitted. Qualification covers the loan situation, the current policy and the professional situation.
A test volume, your own criteria, your own sales team. It is the only honest way to compare one supplier with another.